Category Archives for "Product Management"

Persuasion Tips: Pre-Handle Objections

(This is the third article in my Persuasion Tips series.) It’s all about reducing risk Imagine you’re happily presenting away, and suddenly you feel the audience going cold. They slump back in their seats. Maybe some start checking their phones. What happened? What can turn an audience against you like that? This has happened to Read More

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Persuasion Tips: Have A Goal

Understand and articulate what you’re trying to achieve (This article is a follow-on to my overview article on persuasion tips for product managers.) Every presentation or opportunity for persuasion has a goal, or possibly a few goals. Are you trying to get some executives to make a decision in your favor? Are you aiming to Read More

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Persuasion Tips For Product Managers

After a few well-received presentations to senior executives, some colleagues at my new company asked me, based on the positive effect I got, “Can you give us some tips on persuasion?” I’ve been doing product management a long time. Over time my presentation skills have naturally gotten more polished as a result of a lot Read More

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The Secret Truth About Your Methodology and Processes

What are your goals? A product organization has three overarching goals: Deliver great value to our customers. Do it quickly, efficiently, and with high quality. Do it better over time. A product organization that achieves those goals is much more likely to be successful. Your methodology must be in service to your goals What practices Read More

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2 It's very difficult to find the signal - market problems - in the noise - our conversations with customers and prospects.

Visiting Customers? What?

Nothing Important Happens In The Office We product managers are always told that we need to spend a lot of time with customers, and with the market, to create successful products. This advice, while good, is not actionable. It’s vague and aspirational. And, indeed, you might even ask “why is this good advice?” In fact, Read More

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