

Category Archives for "Mental models"

Mental Models Applied: Using A 2×2 Chart For Handling Competitive Objections

In some earlier articles and in a talk I gave at a local product management meetup, I’ve shared about the importance of having a toolkit of mental models. They help with decision making, problem solving, communication, plus every other thing we do as product managers. As an exercise for myself, I decided to take a Read More

8 The Value Inequality – The Real Meaning Of “Customer Value”

Cost Plus Pricing = No Good People sometimes ask me “how should I price my product?” so I Googled it. I found a LOT of blog posts about pricing. A surprising number recommend “cost plus” pricing. How much does it cost to make your product? How much do you have to sell it for to Read More

4 Mental Models for Product Managers – Part 2

In part 1 I introduced mental models and some reasons they are important. And I provided a few “general purpose” examples. In this part we dive into what you really came here for – product management-specific mental models. Why are product management-related mental models different? The mental models I’m going to talk about share two key Read More

3 Mental Models for Product Managers – Part 1

The importance of mental models There’s been an explosion – at least in my feed – of folks talking about the importance of having a lot of good mental models to help you make better decisions. A lot of this goes back to a talk by Charlie Munger at USC Business School in 1994. He’s Read More