Whether you are considering a new feature, experimenting with a new user acquisition strategy, or considering a shift in your overall strategy, tripwires can ensure that you don’t commit too soon.
The second article is by the equally terrific Jim Anderson (@drjimanderson) on his Accidental Product Manager blog on why product managers should not listen to their gut on many decisions:
One of the biggest problems that product managers run into when it comes time for them to make a decision is that they then tend to “narrow frame” the decision by considering only one option. The question that they are now trying to answer is “should I choose this one” instead of “from these options, which one should I choose?”
Both of these suggestions echo the excellent decision-making guidelines laid out by the Chip and Dan Heath in one of my favorite books of 2013, Decisive. Bottom line – you can make much better decisions if you follow the guidelines that Theresa, Jim, and the brothers Heath suggest.
Your host and author, Nils Davis, is a long-time product manager, consultant, trainer, and coach. He is the author of The Secret Product Manager Handbook, many blog posts, a series of video trainings on product management, and the occasional grilled pizza.
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